Ukiyo SnowboardAug. 2025Print
UKIYO is a Japanese snowboard company with a distinctly ethereal style, setting it apart from traditional brands. I contributed my creative insight by designing a board graphic that stays true to UKIYO’s aesthetic while maintaining a unique identity.
Design Direction
Inspired by the meaning of Ukiyo — “floating world” — this design balances bold branding with a subtle, layered aesthetic. The vertical, high-impact typography reinforces name recognition and adds structure to the board’s layout. Behind it, a faint dragon silhouette introduces depth without overpowering the core design. The green palette draws from Japanese visual language, chosen for its associations with growth and longevity.